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Our Insights on Israel's Real Estate Market | Blog | Immo Israel

Our Insights on Israel's Real Estate Market

Adding a virtual tour and high-quality photos is an easy and effective way to attract many visitors (virtual and real ones) to your listing and thus sell or rent your property faster.

How Should I Prepare My Property for the Photo Shoot? | Blog Post | Immo Israel

Adding a virtual tour and high-quality photos is an easy and effective way to attract many visitors (virtual and real ones) to your listing and thus sell or rent your property faster. The photos taken by Immo Israel's network of professional photographers can enhance your property by highlighting all the unique details it has to offer, thus presenting it in its best light. On the following page you'll find all the best tips and advice to prepare your property before the photoshoot.

It is essential to clean and style your property before the professional photographer arrives, as these images will give visitors a first impression of your property. One of the most important things to do is depersonalize your home, as this will allow visitors to easily project themselves into your property based on the photos alone. Once there, the photographer will focus solely on capturing the perfect scene and lighting in each room.

Now let's go step by step to prepare your property for the professional photographer's arrival. All our tips and tricks can of course be used to prepare your property for pictures that you would take alone. However, we strongly advise you to invest in these services, which will allow you to sell/rent more quickly and efficiently.

A clean and tidy home is the most important element for your photos. It's time to dress up your home!

Clean all surfaces (floors, work surfaces, tables, bathrooms, etc.) – cleanliness is the key to successful photos of your property at its best.

Declutter rooms and surfaces (kitchen counters, sinks, hide electrical wires and cables). Overcrowded surfaces shrink your space and make it look cluttered.

Remove all family portraits, personal items, and children's toys. By making your home as neutral as possible, visitors will be able to project themselves into it.

Remove any stuffed animals, books, medications, or other items placed near the beds. Remember to make the beds with freshly washed and ironed bedding!

Gardens, balconies and terraces are major assets to a property, so it is important to highlight them, as well as the interior of your home.

As with the interior, it is crucial to tend to cleanliness and decluttering for outdoor photos. Clean up your balcony and spruce up your garden, making it as appealing as possible so that any site visitors looking at your photos will imagine themselves there, drinking a cool cup of lemonade on a beautiful spring day.

Remove all unnecessary items and tidy up. Add a nice table with chairs, add a potted plant or two with flowers and see the difference. Your visitors (virtual or not) can now imagine themselves sitting peacefully under the sun.

A clean, neutral style makes it easy for interested parties to see themselves living in your property. Remove all the clutter from your table and leave only a plant or simple decorative object.

Open the curtains, fluff the pillows, smooth out the cushions and blankets and declutter your shelves. A few green plants and you've got a photogenic living room.

With regards to the kitchen, clear the space! Place all your dishes and utensils in the cupboards and leave only one or two items on the work surface (coffee machine, kettle, etc.), organized neatly.

In bedrooms, turn off artificial lights, open the curtains and let the natural light in. Make the bed, arrange the blankets, fluff the pillows, clear the bedside table and you're done!

A child's room should be welcoming, with warm tones. Put away toys on shelves and in closets, remove personal photos from the wall and leave only some neutral decorative items.

Regarding bathrooms, allowing natural light to enter is the best option. However, if there aren't any windows, turn on the light for the photos. Put toothpaste and toothbrushes in the closet, fold towels, and put the toilet seat down.

Ready to make an appointment with one of our professional photographers?

As you can see, there is nothing better than high-definition photos to optimize your listing. However, the most important thing is the state of your property – quality photos of a messy, dirty, and dark interior will not attract visitors, even if these pictures are HD, and the same settings apply for the virtual tour. That's why it's very important that you follow the advice written on this page, especially if you are expecting the arrival of one of our professional real-estate photographers.

Want to add a virtual tour and quality photos to your listing? Choose our "virtual tour" option. No matter where your property is in Israel, we work with professional photographers throughout the country. So, what are you waiting for to contact us directly or choose your package?

How Should I Prepare My Property for the Photo Shoot?

Read comprehensive guides to the Israeli real estate market, written by the experts at Immo Israel, and make your house hunt as easy as possible!

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Discover the benefits of investing in Be'er-Sheva, the second largest city in Israel and the cheapest metropolis in the country. With its rapid expansion and development in recent years, Be'er-Sheva offers a unique opportunity for smart investors. Explore how to align your investment goals with this growing Negev capital, relatively unknown to foreign citizens.

Investing in Be'er-Sheva - How and Where? | Blog Post | Immo Israel

Be'er-Sheva is the second largest city in Israel, after Jerusalem, in terms of area. It is the cheapest metropolis in Israel and has been developing enormously over the last decade. Ideal for investors, the Negev capital is relatively unknown to foreign citizens who have not witnessed its expansion and development in recent years. Learn more about how to make a smart investment in Be'er-Sheva according to your goals.

Be'er-Sheva is composed of a core of older neighborhoods with newer neighborhoods all around, some of which are still under construction. Today, the city has a total of thirty neighborhoods and is continuing to grow at an extraordinary rate.

Be'er-Sheva is shaped the same way as Paris; a spiral. At its heart is the Old City, which has existed since the early 20th century under the siege of the Ottoman Empire. In 1948, upon the State of Israel's declaration of independence and the huge immigration wave, the city of Be'er-Sheva began to develop outside its original borders, an area which is known today as the Old City and where the main administrative centers are still located. The first neighborhoods to develop around the Old City were named with the Hebrew alphabetical letters Aleph, Bet, etc., while the more recent neighborhoods have different names. The city continued its expansion by adding neighborhoods at the edge of its borders, always keeping its characteristic rounded shape. These new, modern neighborhoods are ideal for families and young couples looking for a high-quality place to live at a reasonable price.

The Investors' Neighborhoods: Beth, Gimel and Dalet

These are the old neighborhoods located near Ben Gurion University, Soroka Hospital, and the new Gav-Yam Technology Center. The rental market is very dynamic because these neighborhoods are the most popular with students looking to live near the University. In fact, the city welcomes thousands of students every year from all over the country, all of whom must find housing solutions. This source of demand is inexhaustible and allows investors to rest easy with a secure source of income. Moreover, the average duration of a university degree is 3 years. A good quality property will therefore have a great chance of being rented for several years in a row and therefore, give the investor a passive income for several years.

All of these conditions make these neighborhoods ideal for investors: older and therefore lower-priced buildings, for an average of 800,000 ₪, with annual yields of 4% on average. The Bet neighborhood differs from the other two neighborhoods in that there are several recent towers and buildings, which significantly increase the average price of apartments. However, new buildings are now under construction in all the neighborhoods adjacent to Ben Gurion University. In recent years, these neighborhoods have also seen new and beautiful parks come to life, including the famous Park HaSofrim in the Bet neighborhood, and the Wingate Park in the Gimel neighborhood, both of which are highly frequented.

On average, more than 1,000 transactions take place in these three neighborhoods each year, representing one-third of all transactions in Be'er-Sheva.

The City's Bew Objective: The Renewal of Old Neighborhoods

After devoting time, funding, and energy to the construction of new neighborhoods in order to quickly meet the growing demand, the City Council is now planning to tackle the heart of the city and its renewal in order to intensify the city's dynamics. The City Council's Urban Renewal Corporation has developed a well-defined neighborhood plan of the various buildings eligible for urban renewal, as well as the various rights for residential, commercial and office construction, additions, and expansions. One of the main objectives is to make all amenities available within walking distance for residents, as well as to make these old neighborhoods more attractive.

In fact, the first neighborhoods that are supposed to undergo urban renewal are the Gimel and Old Town districts. The latter is undergoing an extraordinary transformation that will eventually attract a new form of tourism!

Combining old and new, Neve Ze'ev and Ramot are the two largest neighborhoods in Be'er-Sheva. Popular with families and young couples alike, properties here are a safe bet for investors due to the high demand. These neighborhoods have shops, schools, and large parks nearby, making them easy to reach on foot or by short car rides.

The average Real Estate price in Ramot is 1,590,000 ₪, compared to 300,000 ₪ less in Neve Ze'ev. Both have an annual yield of about 3%.

Investing in New Buildings: A Safe Choice

Many high-rise projects and other types of housing are being built in Be'er-Sheva. The average price of new housing is 12,500 ₪/m². Some projects near Ben Gurion University can offer up to 16-17,000 ₪/sqm.

Thus, for a new four-room apartment, prices start at 1,400,000 ₪. A new five-room apartment will also be able to be found from 1,450,000 ₪. The annual returns for investments in new properties are lower than in old properties by 3.5% on average. On the other hand, managing new property is simpler, as the tenants are mainly families or couples with children, and not students who tend to move every year. Thus, the lease renewals can be on a multi-year basis, in comparison to an older apartment.

The answer to the question "is it more profitable to buy a new property than a used one?" is rather complex. However, there are many advantages to buying a new property. First of all, many entrepreneurs offer targeted and lucrative sales promotions in order to sell as many apartments as possible, as quickly as possible, and thus reduce financing. For this reason, the introductory prices, including those for a new off-plan property, can often be more favorable than those of second-hand apartments.

Security matters may constitute another reason why it may be better to buy a new apartment in the area. In Israel, and also in Be'er-Sheva, many old buildings do not meet the safety standards in force today. The older apartments sold on the second-hand market are often characterized by heavy wear and tear, as well as outdated construction standards. In fact, the old buildings were built in the 1950-60s on pillars, most often than not without elevators, parking, balconies, and without Mamad rooms (secure, reinforced rooms). Buying property in old buildings means condemning oneself to inevitable internal and external renovation work. However, it may be more affordable for some, given the very low prices that can be found in the old neighborhoods of Be'er-Sheva. Each investor must therefore choose his preferences according to his objectives, needs, and financial capacity. 

It all depends on your personal needs, objectives, level of risk aversion, and your budget.

What is certain is that in order to invest well, it is important to follow the latest transactions around the targeted property. We recommend you compare the property you are interested into a similar property nearby, to learn about the evolution of the neighborhood, and to analyze the advantages and disadvantages of the building and the property. You should take under consideration any possible renovations you may need to do, as well as the property's orientation and natural lighting, nearby amenities, etc. There is a lot of data to consider, especially if you have no experience in the field of investment. That's why it's better to talk to a professional than to try your luck alone and risk losing time and money.

Are you interested in investing in Be’er-Sheva?

How much does renting an apartment in Be'er-Sheva cost?

The price of an average rental apartment in Be'er-Sheva in 2023 varies between 2,500 ₪ and 3,000 ₪, depending on the condition of the apartment (new/old), its location, and as well as the number of rooms.

Is investing in an apartment in Be'er-Sheva in 2023 worthwhile?

Yes, Be'er-Sheva is considered one of the most attractive cities in Israel for investors.

How much does a two-room apartment cost in Be'er-Sheva?

The current average price for a two-room apartment (not including new buildings) in Be'er-Sheva is 596,000 ₪. There are very few new two-room apartments, and most of them are in old buildings.

How much does a three-room apartment in Be'er-Sheva cost?

The current average price for a three-room apartment (not including new buildings) in Be'er-Sheva is 795,000 ₪, while the price for a new apartment is on average 1,348,000 ₪.

How much does a four-room apartment in Be'er-Sheva cost?

The current average price for a four-room apartment (not including new buildings) in Be'er-Sheva is 1,118,000 ₪, while the price for a new apartment is on average 1,403,000 ₪.

What is the annual rate of return for an investment in Be'er-Sheva?

The average annual return for a real estate investment in Be'er-Sheva ranges from 2.7% to 6.3%.

Where is it worthwhile to buy an apartment in Be'er-Sheva?

The city has many popular neighborhoods, including Neve Menahem, Neve Noy, Dalet, Neve Ze'ev, Tet, Ramot, and others. Each investor must consider the population he or she wishes to reach and his or her goals.

Who do I contact if I want to invest in Israel?

You can contact us regarding any type of investment, and we will be happy to assist you in your endeavors.

Investing in Be'er-Sheva - How and Where?

Want to invest in real estate and maximize your profit potential? Read the top experts' advice here at Immo Israel.